|
|
|
 |
|
|
Our chief executive officer, Lawrence Johnson, honed the vision for Indextree from 20 years in the technology area. As a marketing representative in the Manufacturer and Distribution Unit for IBM, Lawrence developed a real appreciation for the unique challenges of the marketing and sale process in the industrial sector. And now as an entrepreneur Lawrence has a strong belief that the first priority of businesses is to create customers, and the first priority of Internet marketing is to generate qualified interest for products and services and convert this interest into sales.
We are fascinated with the expectations of target audiences and the practices they employ throughout the buying cycle. Simply designing a handsome site and optimizing it without due consideration for lead management will produce mediocre or disappointing conversion results.
We are committed to extend our customers' reach and presence in their online marketplace and to provide the skills and tools that they are asking for. We provide innovative online marketing solutions that embrace the unique needs, challenges and expectations of b2b and industrial companies. We help our clients increase their online visibility and sales conversions through efficient strategies, designs and structures.
Our team brings over 30 years of strong Internet publishing, online directory, online marketing, local advertising and business development experiences. The lessons learned from hands-on multi-market, multi-client experiences with ThomasNet, GlobalSpec, VNU eMedia, yellowpages.com, R.H. Donnelly, Ameritech, Yellow Book and IBM makes Indextree uniquely suited to round up your product offerings.
In addition, we are lending our skills to other directories and online publishers in several key markets to support their sales and marketing initiatives and to provide web development, search engine optimization, and lead management solutions to their new and existing customers. By adding our services to their mix of services they put themselves at the center of your client's Internet strategy.
We strive to make every client true participants and beneficiaries of the Internet, and to more effectively and efficiently identify and develop real opportunities for our clients.
|
|
