Archive for May, 2007

10 Ways Good Photography Will Make a Better Website

May 29th, 2007

Taking good photographs for your website does not mean you need a $3000 professional camera to get the job done. With a few little tricks, you can take appropriate pictures that will make your website shine and not look like, well, Uncle Terry’s evil step child built it.

Geo-target Your Website

May 21st, 2007

Do you service only a specific area of your state or the country? Do you let your users know this when they visit the website? When building and optimizing your website, you must speak to your target audience. Search engine optimization allows you to target the exact market that you want to reach [...]

Less is More

May 16th, 2007

Let me share with you some of the lessons learned and applied to the development of new more modern websites. New tactics and structures adopted by trend setters and gleaned from serious investments in monitoring and behavioral studies will impact the way the next generation of websites will look and operate.

B2B Media Mix is crucial

May 11th, 2007

A recent Harris Interactive study commissioned by American Business Media (ABM) highlighting the benefits of advertising in different media. They reinforced the point that website, print, and face-to-face events complement each other when it comes to brand image and lead generation..”

Eight Easy Ways to Get Your Own Links

May 7th, 2007

In this blog post I am going to point out the obvious about linking and the links that you should be obtaining for your website. Link Building has become a major factor in the rankings of your website, and not simply for the increased quality traffic (if you find the right websites for your links) [...]